Figments of Creativity

Figments of Creativity

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Figments of Creativity
Figments of Creativity
How to run a one-person brand audit (in under 30 minutes)
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How to run a one-person brand audit (in under 30 minutes)

An intentional self-check for founders to spot where their brand is out of sync, using just your website, socials, and a pen.

Lilian Santini's avatar
Lilian Santini
Jul 01, 2025
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Figments of Creativity
Figments of Creativity
How to run a one-person brand audit (in under 30 minutes)
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If there’s one thing I’ve learned from working with founders (and from a few too many “Why does my brand feel off?” mornings myself), it’s that you don’t need a committee or a branding agency to catch the biggest gaps in your own brand. You just need a willingness to step back, look with fresh eyes, and be honest with yourself about what you see.

I built…

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